The world is experiencing a significant shift towards sustainability, with increasing awareness of the environmental impact of clothing production on human health, ecosystems, and the planet. One of the key obstacles faced by the sustainability movement is the balance between cost and availability of machinery and materials. Sustainable fabrics remain scarce and expensive, with organic alternatives costing between 20-30% more than their non-organic counterparts.

ONNO represents more than a lingerie brand. We embody a way of life, a lifestyle centered on sustainability. Just as the world undergoes transformation, so does ONNO. We recognize the significance of raising our voices, particularly as women and as designers in the fashion industry. Committed and daring, ONNO stands as the embodiment of the evolution in sustainable fashion. Today, we acknowledge our responsibility to extend these commitments; benefitting our teams, partners, customers, and, above all, the planet. At ONNO, we aspire to do better, striving to contribute to a brighter future for all. With this in mind, we have implemented several initiatives to promote sustainability and environmentally friendly practices:

We are actively replacing synthetic fabrics with more sustainable organic alternatives. This shift helps reduce our reliance on non-biodegradable materials, minimizing their impact on the environment.

We collaborate with factories that adhere to strict environmental laws, ensuring the prohibition of harmful chemicals. These factories also have water treatment facilities that recycle and reuse up to 90% of industrial water, minimizing water waste.

By allowing sufficient time for production and opting for sea transportation, we minimize the need for air freight. This decision significantly reduces our carbon footprint, contributing to a greener supply chain.

We are making changes to our packaging and labelling components to incorporate more eco-friendly materials. This includes using biodegradable packets and paper carry-bags, reducing the use of single-use plastics and promoting sustainable alternatives.